gucci spring 2023 fashion story for purple #39 (the new york issue)

retroprojection for a fashion editorial, using a 25,000-lumen video installation with upscaled archival images as the background.

alyda grace in gucci spring/summer 2023

featuring alyda grace

photography by olivier zahm

all looks — including accessories, eyewear, and jewelry — from the gucci spring 2023 runway collection

marine braunschvig, style

ikki casting at the art board, casting director

santiago molinari at the retroprojection

yoann fernandez at artlist, hair

anhelina borodina at backstage talents, make-up

stan rey-grange, photographer’s assistant

charlotte le coant, stylist’s assistant